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SEO Manager II - Customer Engagement

Company: Parks, Experiences and Products
Location: Lodi
Posted on: May 15, 2022

Job Description:

The Search Engine Optimization Manager lI will lead the Search Engine Optimization (SEO) efforts for a defined set of businesses within the Walt Disney Parks & Resorts segment, and other businesses within The Walt Disney Company. You will oversee the performance of SEO, and maintain collaborative relationships with web development, media, marketing, public relations and social media teams to maximize the traffic and revenue captured through natural search for our owned online content. You will seek-out and develop new forms of technologies for test-and-learn applications to help maintain competitive advantage. You will oversee the reporting data for organic search traffic for the businesses supported, and ensure its accuracy and sharing performance with executives and teams.

Responsibilities :

  • Manage partnerships with important vendors.
  • Oversee comprehensive SEO strategies across lines of business.
  • Onsite and offsite optimization of content, technical and local SEO elements.
  • Innovate with industry best practices for SEO YOY KPI growth.
  • Present to leadership and partners to share SEO insights and results.
  • Manage relationships with web development and online content producing partners.
  • Oversee and evaluate our processes to maximize efficiency.
  • Technical knowledge with the ability to translate complex topics for a non-technical audience.
  • Manage organizational change, and promote collaboration with different teams.
  • Identify and prioritize any elements required under scope to reach segment and team goals.
  • Evaluate new opportunities from a strategic perspective.
    Basic Qualifications :
    • 5+ years performing technical search engine optimization for a high volume consumer website.
    • Data and statistical analysis experience and have the ability to interpret results.
    • Strong working knowledge with Google Search Console and SEO platforms such as Screaming Frog and/or Moz.
    • High proficiency with Microsoft excel (can perform complex functions) and PowerPoint.
    • Experience with Prerender solutions.
    • Experience optimizing websites in multiple different languages.
      Required Education :
      • Bachelor's (B.A.) Degree or higher
        Additional Information :
        Our Benefits: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits

        #DPEPFLA
        #YS2022
        #YellowShoes
        #LI-MR5

Keywords: Parks, Experiences and Products, Clifton , SEO Manager II - Customer Engagement, Executive , Lodi, New Jersey

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